Matt is the British men’s national champion at 10, 25 and 50 miles and holds the record for the fastest time ever ridden in the UK for 50 miles (1:34:43) and 25 miles (45:43). Matt was also crowned champion of champions at the RTTC Circuit championship.
The sponsorship comes as Matt embarks on his first season as a triathlete, having announced he was transitioning into triathlons at the end of 2015.
The new sponsorship deal will also cover Team Bottrill, a brand new performance cycling team formed by Matt.
The team will consist of National 100 Mile champion and record holder Charles Taylor, Josh Williams, Daniel Barnett, Matt Smith, Sean Townsend, Billy Oliver, Daniel Northover and Jonathan Parker.
These established riders will be complemented by a strong force of other riders who are currently being coached by Matt Bottrill, Gareth Pymm and Dan Barnett of Matt Bottrill Performance Coaching Ltd and Bob Tobin of Cyclepowermeters.
Matt said: “My idea behind Team Bottrill was to put something back into cycling providing a platform for talented riders to make their mark and for me to be able to pass my knowledge and experience on that I have gained throughout my cycling career so far.
“Not only am I excited about a working with a team that features so many time trialling champions, I am also very pleased to welcome on board HSS Hire and PedalCover Insurance as team sponsors and Giant UK, Endura, Drag2Zero, ENVE Composites, ZipVit, Muc-off, Velomotion, Cyclepowermeters, CEP, Active lifestyle logistics, Reactiv Bodycare, InDurance Huub and Function Jigsaw as supporters of the team.”
PedalCover’s founder Darren Thomas, said: “Matt is an undisputed legend in the time trial arena and we’re delighted to support him as he transitions into triathlons. Given both his success on the bike and his commitment to the sport, we’ve no doubt that he will be successful in this new discipline in no time.
“Since launching PedalCover, we’ve have fantastic support from the time trial community so we’re delighted to be giving something back to the sport in sponsoring Team Bottrill. We look forward to watching them in their first season and wish them every success.”
Be sure to keep an eye on our blog for future updates from Matt and Team Bottrill, we wish them all the best for the ride ahead.